In order to be able to think about developing your business in Oman, you must be familiar with the behavioral culture of the people of this country.
Omanis are Muslim people, warm-hearted, obsessively clean, and modest. They also care a lot about their customs and traditions. This is clear from the way they wear white clothing. Even the slightest dirt is visible in a white cloth and can not be covered until they are rewashed. Therefore, it should always be clean.

If you pass by Omanis, you can smell the pleasant fragrance of their perfume, and it shows the importance of cleanliness and fragrance among them.
Another thing is the great modesty of the people of this country. You may be in a bad shape or have some other appearance problem, but unlike other cultures, they don’t mistreat you, but if they get a chance, they may try to communicate it to you indirectly.
With these interpretations, we have shared with you the first principles of starting a successful business in Oman:
1- Your business should not be against Islamic law.
2- Your appearance, cover, and business environment should be clean and tasteful.
3- Using this country’s cultural symbols will give your Omani customers a better feeling.
4- Always keep yourself and your work environment smelling good.
5- And the most important point: since they may never tell you the problems of your business because of their modesty and you will lose them, try to survey your Omani customers indirectly and find the problems and disadvantages that are left out.
Be honest in your work and always respect fairness. Dishonesty will destroy your business forever.


